Customer retention is a trap!
![Customer retention is a trap!](/content/images/size/w1200/2024/01/Customer-retention-is-a-trap.png)
An open letter to Customer Centric organizations.
If you say you're Customer Centric, then ⤵️
- Do: design products and services so that people don't want to leave
- Don't: design products and services so that people cannot leave even if they want to...
Customer Retention is a trap! Customer Delight is a blast!